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Ultralow-cost Icelandic carrier Wow Air will launch daily summer service between its hub in Reykjavik and New York JFK on April 26.
The addition of JFK, Wow’s 14th U.S. destination, amps up the carrier’s already heated battle with Icelandair in the U.S. market. Wow will now compete against Icelandair at both JFK and Newark within the New York metroplex. By next spring, the two airlines will also go head-to-head in Boston, Dallas-Fort Worth, Cleveland and Chicago. Both airlines also fly to the Washington, D.C./Baltimore metroplex.
Wow is offering introductory one-way rates of $99 from JFK to Paris, Amsterdam, London Stansted, Frankfurt, Dublin, Copenhagen and Berlin. That price doesn’t include checked bags, carry-ons or food service, among other potential ancillary services.
Source: travelweekly.com