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W Hotels Worldwide has announced the signing of W Bali – Ubud, the brand’s latest W Escape.
Developed in partnership with Indonesia’s Ruang Teknik Group, W Bali – Ubud is set to bring W’s bold design, signature Whatever/Whenever service and innovative programming to the cultural heart of Bali.
Perched on a hilltop, oriented toward the morning sun rising in the east, and southwards over stunning, unobstructed views of the Tanggayuda Valley, W Bali – Ubud will reinvent the dreamy Ubud experience with eclectic, surprising art and design set amongst a versatile vibe that is at once laid back and social.
This expansion into Ubud marks the second W Hotel in Indonesia, following the opening of W Bali – Seminyak in 2010.
“Ubud is a hidden destination like no other, where legends and nature intertwine with everyday life to create a magical sense of adventure,” said Anthony Ingham, global brand leader, W Hotels Worldwide.
“W Bali – Ubud is an exciting next step for us.
“We are applying a unique, vibrant sensibility to this hotel, one that has not been seen before on the island.
“W Bali – Ubud will combine the brand’s boundary-breaking approach to design with the rich cultural, spiritual and artistic influences of Ubud to show off the best of this incredible locale and all we’ve learned in the decade since W debuted in Indonesia.”
W Bali – Ubud will redefine modern luxury in the destination, taking inspiration from social, historical and physical insights and embedding elements of each into the rooms and public spaces.
Upon entering the hotel, guests will be immersed in modern interpretations of traditional Balinese art styles with works from local artists, that lead to breath-taking lounges perfect for soaking in spectacular jungle sunsets as sounds of cool beats drift through the air.
The hotel will offer 100 inspired guestrooms, including ten villas with private swimming pools and an EWOW suite (the brand’s take on the traditional Presidential Suite).
W Bali – Ubud will take meetings, weddings and other events to the next level with a 176-square-meter (577-square-foot) meeting room featuring bright natural lighting and outdoor lawn spaces.
Both the outdoor and indoor event spaces utilise bamboo, shaping the landscape with live planting and indoor material used to accent the spaces with a natural touch.
Bali’s Denpasar International Airport is only an hour’s drive away from the new hotel, providing easy access for jetsetters.